Masaba Gupta | Photo Credit: Special Arrangement
When Masaba Gupta Designed Her First Piece of Jewelery in 2018, The World was a different place. Then came the Pandemic, Lockdown, and – on a Happier Note – Motherhood, Last Year. Six Years on, In 2024, She Designed Her Second Collection of Jewelery Titled Identity Crisis, in Collaboration with Amrapali Jewels. A lot has been in this time – The Pandemic Led Her to Shrink Her Label – and She agrees these impacted and influenced her design process. On the other hand she also credits the covid-19 period for turning her into an entrepreneur. UP Until then She was a Pure Designer, A Creative Person.
“I designed this fin jewelry in the peak of my pregnancy. Collection at evoluzione.

The Trinket Hoarder Necklace | Photo Credit: Special Arrangement
Jewelry is something she wanted to do for a very long time. Both masaba and her mother, neena gupta, love jewelery. They mix, match, and layer their pieces, some really old and passed down from Neena’s mother.
“The way I Wear My Fine Jewelery is different from what other people Consures Wanted to Buy More Quality and Less Quantity. Jewellery, “Says masaba.

The Love Bangle | Photo Credit: Special Arrangement
The 46-Piece Collection Features, Necklaces, Haslis, Bracelets, Kadas, Each with a Design Twist that is Quintessically Masaba. They are set in 18-carat gold with precious stones like yellow sapphire, peridot, rubies, morganite, and aquamarine, among others. A lot of it is single pieces.
The Trinket Hoarder Necklace, Perhaps The Most Photographed Piece from this range, features eight different color colors access a mix of motifs that are tied toge toge in an intricate on “It is provocative jewelery,” She says. You will find an old school kada with words like ‘Peace’ and ‘Strength’, a necklace with the words ‘nirbhau, nirvair, nimrata’ and a chunky gold earring with a camera motif.

Hasli with Toffee Motif | Photo Credit: Special Arrangement
Some of the symbols that have populated her garment collection over the year now find representation in jewelery. You will find the ubiquitous palm, nandi, toffee, and camera on earrings, lined up on chains, chokers, or as a charms. These motifs stand for motifs when the brand made important decisions; They are almost like protective talismans, she says, adding that the palm was the first print for her debut collection.
“Symbols from house of masaba from 2009 to Now have evolved continuously. Symbols and motifs are the strength of the brand and they do rest have to be restricted to print,” Says Masaba, “Says Masaba,” Next, Will Bext, Will Be Art -Art Sculptures, arts, physical shape. It’s evolution in its most creative form for me. ”

The ‘Nirbhau, Nirvair, Nimrata’ Necklace | Photo Credit: Special Arrangement
The house of masaba x amrapali jewels is on display at evoluzione, 3 khader nawaz Khan road, Till March 21.
Published – March 20, 2025 05:41 pm IST
Ramesh Ghorai is the founder of www.livenewsblogger.com, a platform dedicated to delivering exclusive live news from across the globe and the local market. With a passion for covering diverse topics, he ensures readers stay updated with the latest and most reliable information. Over the past two years, Ramesh has also specialized in writing top software reviews, partnering with various software companies to provide in-depth insights and unbiased evaluations. His mission is to combine news reporting with valuable technology reviews, helping readers stay informed and make smarter choices.